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Estage Estage Knowledge

Tracking & pixels

The chat way to connect analytics and ad pixels — the same plumbing as the Marketing Tags settings tab, reachable in one message.

How to trigger it

Section titled “How to trigger it”

Just describe it — no special syntax needed. Several forms all work:

  • “add my Google Tag Manager, GTM-ABC1234”

  • “add my Meta Pixel 1234567890”

  • “add TikTok pixel …”

  • A bare tracking ID is recognized by its shape: GTM-… → Google Tag Manager, G-… → GA4, a long number → Meta Pixel.

  • Naming the network plus an action (“add TikTok pixel …”) works just as well.

Supported: Google Tag Manager, Meta Pixel, Google Analytics 4, TikTok Pixel, LinkedIn Insight.

What happens

Section titled “What happens”
  • ID included → applied immediately, ~2 seconds, confirmation tells you it’s active.
  • No ID → a short wizard: pick the network from chips, paste the ID, done.

Genesis writes the pixel into your project’s tracking configuration and bakes the loader into your site — not as a pasted <script> tag, so page-view events keep firing correctly as visitors navigate, and your pixels survive AI edits.

Adding a second network keeps the existing ones — the config merges.

Notes

Section titled “Notes”
  • Changes reach the live site on your next Publish (the confirmation reminds you).
  • Pixel on one page only? That’s Page settings → Scripts (see Pages & folders).
  • Arbitrary analytics snippets that aren’t one of the five networks → Code Injection.