Analytics

The Analytics tab enables Genesis’s built-in web analytics so you can see how many people visit your site and what they do — without wiring up a third-party tool.

Note

This is Genesis’s own privacy-friendly analytics, separate from any ad pixels you connect in Marketing Tags. You can use both.

Web analytics

When analytics is on, this section shows your current plan:

• Plan name (Free, Starter, Lite, and up)
• Visitor cap — how many monthly visitors your plan covers
• Monthly price
• Status — Active, Payment pending, Visitor cap reached, Paused, or Cancelling

Enabling or changing your plan

• Enable — subscribe and provision your analytics for the first time.
• Change plan — upgrade or downgrade.

If you downgrade, you’ll see a notice like “Downgrading to {date} — tracker stays on until then”, so you keep your current plan until the period ends.

Session replay (add-on)

Session replay records anonymized visitor sessions so you can watch exactly how people move through your site — where they click, scroll, and drop off.

• It’s a paid add-on that requires web analytics to be active first.
• The card shows an estimated monthly cost based on your visitor volume; the final price is confirmed in the plan picker.
• Use Enable / Disable to turn it on or off. It’s billed as a line item on your analytics subscription.

Tip

Turn on session replay temporarily when you’re optimizing a landing page or checkout — it’s the fastest way to spot where visitors get stuck.